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"Data collected automatically: ... Approximate location (as suggested by your IP address). Categories of Personal Information Shared [with Advertising Partners, Affiliates, Service Providers, and Government Entities]: Geolocation Data (e.g., city or county-level location)."

Playsimple collects approximate location via IP address and shares this geolocation data with advertising partners, affiliates, service providers, and government entities.

"We may share your information with service providers that perform services on our behalf or enhance our Services. These include platform providers, hosting services, customer support services, analytics services, and marketing partners. Categories of Personal Information Shared: Identifiers, Commercial Information, Internet or Network Information, Geolocation Data, Inferences."

Playsimple shares extensive user data — including identifiers, purchase history, network activity, geolocation, and inferences — with a wide range of third parties including service providers, affiliates, payment processors, advertising partners, and government entities.

"We collect and store your information using cookies and similar tracking technologies in order to... Limit the number of times players are shown the same advertisement across all known or inferred devices. Show personalized advertising on each device."

Playsimple tracks users across multiple devices, including 'inferred' devices, to coordinate advertising and personalization, creating cross-device user profiles.

"This Privacy Policy may be updated from time to time, therefore it is advisable to review it frequently. We will notify you of material changes to this Privacy Policy via a notice on our home page (http://playsimple.in/). Your continued use of our Platform or Services means that you accept any changes made."

Playsimple can update the privacy policy at any time and treats continued use as acceptance of changes, with notification only via a website notice rather than direct user communication.

"We'll keep your information for as long as necessary to provide you with the Services, fulfill our legal obligations, and/or exercise, defend or establish our rights. We will maintain your account for the length of time for which we reasonably expect you to re-engage with our Services. After such a period, we will delete your personal information."

Playsimple retains data indefinitely based on subjective criteria ('as long as necessary,' 'reasonably expect you to re-engage') with no defined deletion timeline or maximum retention period.

"Data collected automatically: Your Mobile device identifiers and IP address. Your device data (e.g., the device name, operating system, and language). Data we collect using cookies and similar technologies. Your gameplay data and/or interactions with other players inside the Service."

Playsimple automatically collects device identifiers, IP addresses, device metadata, and gameplay interaction data, some of which goes beyond what is needed for core game functionality.