Ranked #3 of 6 in Game Educational
Warnings
6"Service providers: Companies and businesses that provide products and services to us such as professional advisors, auditors, IT systems suppliers and support, data storage solutions, IT developers, insurance providers, analytics companies, website hosting providers, software as a service, third party survey solutions, payment and subscription providers and other service providers."
Personal data is shared with a broad and open-ended list of third-party service providers including analytics companies, with no exhaustive enumeration of who receives what data.
"Geolocation information is collected via the service providers listed below at a country and city level only. The data is retained for as long as necessary to provide the apps. None of the above data is used to contact or build a profile of the child or used for behavioural advertising."
City-level geolocation data is passively collected from children using the apps via third-party service providers like Google Firebase, which goes beyond what is necessary for a children's game.
"However, we may have a requirement to keep some of your personal data even after you have asked us to delete it. We will only keep what we need to, and only to make sure we can meet our legal or regulatory requirements, resolve disputes, prevent fraud and abuse, and/or enforce our Terms of Service."
The company reserves the right to retain personal data even after a user requests deletion, with broad and vaguely defined justifications like 'resolve disputes' and 'prevent fraud and abuse' and no clear timeline for eventual deletion.
"We will change this privacy notice from time to time and any changes will be contained in a revised privacy notice posted on the website and on StoryToys Apps. This version of the privacy notice was last updated on 22 August 2025. If we make a material change to the notice and we have your parent contact details we will inform you before we make the change."
Changes to the privacy notice are made unilaterally by posting an updated version, with direct notification only conditionally provided ('if we have your parent contact details'), meaning most users may not be informed of material changes.
"Story Toys, and the service providers listed below do passively collect the following technical data from children using the apps: Number of users and sessions, Session duration, Operating systems, Device Models, Device Language, Geography – Country, Region (e.g. State) & City, First launches, App opens, App updates, In-App purchases, Activity opens, Screen Views (Main menu, Parent Center, App info, Settings, Help), Subscription renewal, Age Gate, App Version."
A substantial amount of device and behavioral data is passively collected from children's apps, including device models, OS, detailed screen views, and activity tracking — more than what basic app functionality requires.