My Talking Angela 2

"Information may be logged from your device using different technologies, such as Software Developer Kits (SDKs) or web beacons, to ensure that appropriate advertising is presented within the Game and to calculate the number of ads shown to you and how you interact with them."

Third-party advertising SDKs are embedded directly in the app and collect data from users' devices, sharing it with advertising partners for ad targeting and measurement.

"Information from your device is used to attribute performance of our advertising campaigns, to assess and measure their success, and to identify and prevent any fraud. We also use certain information from your device to not show you repetitive advertisements or ads for those of our Games which you have already installed. In addition, information on how you play our Games and how you interact with the ads may also be used and shared with advertising providers to optimize our advertising campaigns."

User activity is tracked across Outfit7's games and other apps/services for advertising attribution and campaign optimization, linking behavior across multiple properties.

"The information we automatically collect about you relates to the type of device you are using, information that helps us identify your device, how you play our Games, how you interact with our ads, and third-party ads. This includes your approximate geolocation and online identifiers, which do not identify you personally but may uniquely identify your device."

Approximate geolocation is automatically collected from users' devices, which enables location-based profiling and ad targeting.

"The information we automatically collect about you relates to the type of device you are using, information that helps us identify your device, how you play our Games, how you interact with our ads, and third-party ads. This includes your approximate geolocation and online identifiers, which do not identify you personally but may uniquely identify your device, and other device data."

The app automatically collects device identifiers, device type, gameplay behavior, ad interaction data, and other unspecified "device data" — a broad category that could encompass more than what's strictly needed.

"We store your information for as long as needed to provide you with our Games. We may store information longer, but only in an aggregated and anonymized form. We delete the information as soon as we do not need it for the purposes as described in this Privacy Policy and in any event no later than five (5) years after your interaction with all our Games has ceased."

Data is retained for up to five years after the user stops playing, which is a lengthy retention period especially for a mobile game primarily used by children and families.

"We will occasionally update this Privacy Policy as necessary to protect our users, furnish current information, and respond to legal and technical changes. We may also contract with additional companies or change existing service providers to perform any services in connection with the Games. These changes shall be updated twice a year or promptly in case of material changes in our data processing practices. The most current version of the Privacy Policy will govern our use of your information."

The company can update the privacy policy at any time, including adding new service providers, with the latest version automatically governing all users without requiring explicit consent to changes.