Amazon Business: B2B Shopping

"We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders for products or services, delivering packages, sending postal mail and email, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing payments, transmitting content, scoring, assessing and managing credit risk, and providing customer service. These third-party service providers have access to personal information needed to perform their functions."

Amazon shares personal information with a wide range of third-party service providers for numerous purposes including marketing, data analysis, credit scoring, and advertising — a broad set of sharing relationships.

"We automatically collect and store certain types of information about your use of Amazon Services, including information about your interaction with products, content, and services available through Amazon Services. Like many websites, we use "cookies" and other unique identifiers, and we obtain certain types of information when your web browser or device accesses Amazon Services and other content served by or on behalf of Amazon on other websites."

Amazon tracks user activity across its own services and third-party websites where Amazon content is served, using cookies, device identifiers, and cryptographic hashes of personal information to build unified behavioral profiles.

"As a result of those actions, you might supply us with such information as: identifying information such as your name, address, and phone numbers; people, addresses and phone numbers listed in your Addresses; voice recordings when you speak to Alexa; images and videos collected or stored in connection with Amazon Services; device log files and configurations, including Wi-Fi credentials, if you choose to automatically synchronize them with your other Amazon devices."

Amazon collects contacts, voice recordings, images, videos, Wi-Fi credentials, and device log files — going well beyond what's needed for a shopping service.

"Automatic Information Examples of the information we collect and analyze include: the internet protocol (IP) address used to connect your computer to the internet; the location of your device or computer; Amazon Services metrics (for example, the occurrences of technical errors, your interactions with service features and content, your settings preferences and backup information, location of your device running an application, information about uploaded images and files such as the file name, dates, times and location of your images)."

Amazon automatically collects device location, IP-based geolocation, and location metadata from uploaded images, enabling ongoing location tracking across its services.

"Our business changes constantly, and our Privacy Notice will change also. You should check our websites frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account."

Amazon reserves the right to change its privacy practices at any time, placing the burden on users to check the website frequently for updates rather than providing direct notice of changes.

"You can add or update certain information on pages such as those referenced in What Information Can I Access?. When you update information, we usually keep a copy of the prior version for our records."

Amazon retains old versions of user information even after updates, and the policy provides no specific data retention timelines or deletion schedules.