AliExpress - Shopping App

"Marketing and advertising partners, such as Google, X, Facebook, and Instagram, and providers of analytics services relating to users' behavior such as Appsflyer and Criteo, so that they may tailor the content you see when visiting our Platform for analytics and/or advertising purposes. These partners may combine information they collect on our Platform with data on their platforms and data they collect from other websites or through other sources in order to conduct targeted advertising."

AliExpress shares user data with a wide array of third parties including major ad platforms (Google, Facebook, X, Instagram) and analytics providers (Appsflyer, Criteo), who can combine it with data from other sources for cross-platform targeted advertising.

"These partners may combine information they collect on our Platform with data on their platforms and data they collect from other websites or through other sources in order to conduct targeted advertising. The processing activities of these third parties marketing platforms are governed by their own privacy policies, not this Privacy Policy."

Marketing partners explicitly combine AliExpress user data with data collected from other websites and sources to build cross-platform profiles for targeted advertising, enabling cross-service tracking beyond AliExpress.

"The types of personal information that we may share include unique identifiers (e.g., cookies and similar technologies), device information, geolocation data, commercial data, behavioral data, and inferences. We collect information automatically including IP addresses, date and time of access to the Platform, device type, unique device identification numbers, browser type, broad geographic location (e.g., country or city-level location)."

AliExpress collects geolocation data (IP-based and city-level) automatically and shares it with advertising networks and analytics providers for targeted advertising purposes.

"Platform Contacts: Such as people or accounts with whom you share content or interact and contact information if you choose to upload or import it from a device (such as an address book). We also collect information automatically including unique device identification numbers, browser type, operating system, software and hardware attributes."

AliExpress collects contact information imported from users' devices (address books) and gathers extensive device data including unique device IDs, hardware attributes, and software information beyond what's needed for basic e-commerce functionality.

"We will retain your personal information for as long as we have an ongoing legitimate need to do so, for example, to provide services or products to you, or as required or permitted by applicable laws. If you are a registered member, certain data will be retained for a length of time following termination or deletion of your account, in order to comply with applicable laws or in case of disputes."

AliExpress provides no specific retention timelines, using open-ended language like 'ongoing legitimate need' and confirming data is kept even after account deletion for undefined periods related to potential disputes.

"We may update this Privacy Policy from time to time in response to changing legal, technical or business developments. When we update our Privacy Policy, we will take appropriate measures to inform you, consistent with the significance of the changes we make and as required by applicable law, such as by posting an amended Privacy Policy on the Platform."

AliExpress reserves the right to change the privacy policy at any time, with notice limited to 'appropriate measures' like posting an update on the platform — no explicit consent or opt-out mechanism is provided for material changes.